This spring a viral campaign infiltrated Instagram, Twitter and Facebook and forced us to look at the way we share our images on those three mediums. It was a controversial campaign that was ultimately revealed as a marketing stunt for cancer awareness, which infuriated some and amused others. Some rallied behind it as a message about female beauty standards, while others (myself included) saw it as a negative statement on women's beauty choices.
I'm of course talking about the #NoMakeupSelfie
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